Welcome to the Flathead’s most fabulous little magazine.

We are the cheerleaders and curators of all things local that we love – small businesses, gutsy entrepreneurs, our burgeoning art and culture scene, and some of the best outdoor adventures in the world.

+ Read more about Go Local

Spin Doctor

FEATURE SPIN DOCTOR In downtown Whitefish, the feisty 25-year-old “entreprenista” who owns Sobba Cycle peddles her own brand of high-octane fitness bliss. Clare Menzel P errey Sobba cracks open a bottle of kale juice. Her acrylic nails are electric-blue and...